Michael Easter

Author & Professor University of Nevada, Las Vegas

About

Michael Easter is a professor, author, and journalist who writes about how humans can leverage discomfort and ancestral behaviors to improve health and performance. He is a contributing editor at Men's Health.

His book "The Comfort Crisis" explores how modern comfort is making us weaker and sicker, and how embracing controlled discomfort - including rucking - can restore physical and mental resilience. The book became a bestseller and introduced many readers to rucking.

Easter advocates for rucking as an accessible way to add "misery" back into our too-comfortable lives, combining cardiovascular benefits with the mental challenge of carrying weight over distance.

Areas of Expertise

Notable Work

  • The Comfort Crisis (book)

  • Scarcity Brain (book)

  • Men's Health contributing editor

  • Research on discomfort and health

Related Interventions